Online Trends: Guide to Shopping Holiday 2016
As online retailers prepare for the holiday shopping season, holiday promotions are popping up on websites, mobile phones and in stores – before we can even say “boo!” The reason? The majority of e-commerce happens during the holiday rush – and e-tailers are eager to get their products out to you — first.
According to Internet Retailer:
In 2015, the 29 largest publicly traded online retailers in the United States collectively brought in $48.16 billion online during the fourth quarter. That was a 19.3% jump from $40.38 billion in 2014’s fourth quarter, and it represented 37.2% of their total online sales for the year.
That’s a lot of shopping. Get it done early and you can take advantage of some sweet deals.
So what’s Hot for Holiday 2016? We are here to give you the scoop:
Wireless headphones are the latest trend in tech gear this year. Check out the latest and greatest from Skullcandy – with a stylish carrying case and free shipping from Amazon. Too bulky? How about some wireless earbuds, also available at Amazon. Stream music, load up to 1,000 songs and track your workouts – steps, strokes, duration and more.
Now That’s Smart:
The smartwatch is a must for the tech lovers on your list. Luckily, it’s evolved greatly: Today’s smartwatch is stylish and comes in a multitude of colors. Check out the Samsung Gear 2 on Amazon — Function meets style with elegant curves and premium finishes and an Intuitive circular interface and rotating bezel for easy navigation, Access to important notifications, texts, and updates at a glance! And check out the Buzz around the release of the Samsung Gear 3…coming soon to an e-tailer near you!
It’s Da’ Bomb(er) Jacket:
In April, searches for bomber jackets grew 297% YoY in the U.K. and 612% YoY in the U.S. [Source: Google]. Bringing back memoires of the 1940’s, 50’s and yes – the 1980’s too – it’s back, for men and women. Online retailer Urban Outfitters has some at great prices.
The Big Reveal:
According to Google’s Consumer Data Insights for 2016, off-the-shoulder tops and dresses are trending, along with other flower-child styles like boho dresses and kimonos. The off-the-shoulder look has grown in both markets from December 2015 to May 2016—261% in the U.K. and 347% in the U.S. Grab one for your daughter at Old Navy, and one for yourself at Nordstrom.
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If the Shoe Fits…
According to Vogue, Colombian-born designer Edgardo Osorio’s collection for Salvatore Ferragamo are “swoon-worthy, party-ready shoes.” Check out these black-and-white polka- dot heels for all your holiday parties, available at Sak’s Fifth Avenue. [Source: Vogue]
All That Glitters
And to go along with your party outfit, don’t forget to add some sparkle with glittery eyes, a trend that Vogue is seeing at many fashion shows. Pick up your Shany 40-Piece Pearl & Glitter Mineral Base Eye Shadow Set glitter at Overstock.com [Source: Vogue]
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